Creatify pricing explained (2026): credits, real cost per video, and cheaper ways to get the same ads

Creatify pricing starts at $39 a month for 100 credits (Starter) and $99 for 300 (Pro), and a standard video ad costs 5 credits per 15 seconds. That puts a 15-second ad at about $1.65 to $1.95 and a 30-second ad at $3.30 to $3.90 before revisions. The catch is in the details: rounding, variable-cost features, and credits that lapse after two months.

Creatify is one of the most popular AI ad tools for performance marketers, and its pricing is clearer than most in the category. Every number below comes from Creatify's own pricing page, help center and API docs, checked October 6, 2026.

What does Creatify do well?

It turns a product page into a finished video ad quickly. You paste a URL, Creatify pulls the product details, writes a script, picks an avatar or footage, adds captions and cuts, and hands back a ready-to-run ad. Batch mode makes many variants of the same product in one go, which suits teams that test hooks at volume on Meta and TikTok.

It also has its own avatar models (Aurora), an API for teams that want to generate ads from their own systems, and, on Pro, "Creatify MCP for Claude & ChatGPT", which lets an AI assistant drive it (pricing page).

What it doesn't try to be: a general creative pipeline. The output follows Creatify's templates, and you can't see or rewire the steps that made the ad. If that matters, our Creatify comparison goes through the trade-off.

What are Creatify's plans?

From the pricing page:

The page advertises "save up to 50% on annual plan", but the annual prices aren't in the page's HTML, so we haven't listed them. Check the toggle on the live page before you commit to a year.

One inconsistency to know about: the pricing page says the free plan includes 10 monthly credits, while Creatify's FAQ says free users receive 5. Assume the lower number until you see your account.

How many credits does a Creatify video use?

Creatify's credit usage article, dated August 19, 2026, sets the web app rates:

Rounding is per 15 seconds, so a 16-second ad bills as 30 seconds. Keep scripts just under a 15-second boundary when you can.

What does a Creatify ad actually cost?

Here are the same rates turned into dollars for a single ad on each paid plan:

So Starter's 100 credits cover about twenty 15-second ads, or ten 30-second ads, with no revisions. Pro's 300 credits cover about sixty 15-second ads. If you revise often, budget the 3-credit revision charge into each ad, because it adds about 60% to a 15-second ad.

The Veo 3 row is the one to watch. Ten credits for an 8-second clip is close to four times the per-second rate of Creatify's own models, which makes sense given Veo's cost, but it adds up quickly if you default to it.

What does the Creatify API cost?

The API billing docs list separate plans and rates:

Note that the API bills URL to Video in 30-second increments, while the web app bills in 15-second ones. The FAQ also describes Ad Clone as 1 credit per second, which disagrees with both the API's 12 credits per 5 seconds and the app's "variable". We used the API docs figure.

When do Creatify credits expire?

Creatify's FAQ says monthly-plan credits "are valid for two months". In practice that gives you one cycle of carry-over. A team that front-loads production around launches can lose credits in quiet months, so the effective price per ad is higher than the table if you don't use your allowance.

Is Creatify worth it?

For short, templated paid-social ads from product pages, the economics are good. At $1.65 to $1.95 for a finished 15-second ad, including script and edit, it is cheaper per finished ad than generating raw footage on most premium video models and editing it yourself.

It is less of a fit when:

• you need a specific look, presenter or product treatment the templates don't offer,
• you want to pick the underlying video model per shot,
• your team needs to see and reuse the exact pipeline that made an ad,
• or most of your work isn't video ads at all (statics, product imagery, localization of existing footage).

How does building the same ad on Orisu compare?

Orisu is our product, so weigh this accordingly. Costs are from our catalog on October 6, 2026, with dollars at the Pro plan rate of $0.0098 per credit.

Per take, Creatify is cheaper for its core format. What you get on Orisu for the difference is choice and control: 100+ models on every plan, your brand inputs on every step, a cost estimate before every run, and workflows you can rerun across a whole catalog. Our UGC ads workflow is the place to try that build. For the same comparison across Arcads, Higgsfield and HeyGen too, see how much an AI UGC ad actually costs.

The short version

Creatify's pricing is simple once you know the units: 5 credits per 15 seconds, $0.33 to $0.39 per credit, revisions extra, two-month validity. Count how many ads you ship a month, multiply by the credits, add revisions, and compare that with your plan. If you want to price the same volume elsewhere, the estimator on Orisu pricing does it for images and video seconds.