Cyber Monday ads for the last day of the sale.
By Monday your customers have seen three days of Black Friday ads, yours included. Here's what to run instead, with real examples, a Friday to Tuesday plan, and the sizes each feed wants.
Monday comes fast.
Cyber Monday is November 30, 2026, three days after Black Friday. Your Monday ads should be made and scheduled before Friday starts, because that weekend leaves no time for it.
Give them a reason to act today.
The first three come with real examples: unedited output from one free workflow, run on a single product page for a kettle. The rest are angles worth testing on the day.
The notes app list
A phone note that reads like someone's Cyber Monday list, with your product on it. After three days of red sale banners, something that looks personal gets a second look.
Best for Stories, TikTok and cold audiences.
Ends tonight
The simplest Cyber Monday ad: the offer, the product and the exact time it ends. If you sell across time zones, give the time for each market's ads.
Best for Monday afternoon and evening.
The receipt, totalled
Your features as line items and the deal as the total. It works as a recap for people who saw your Friday ad but didn't buy.
Best for Retargeting weekend visitors.
Missed Friday?
Talk straight to the people who waited: "Still thinking about it? The deal runs until midnight." Point it at site visitors and video viewers from the weekend.
Best for Retargeting.
The online-only extra
Cyber Monday started as the online day. Give it something the weekend didn't have: free shipping, a bonus item, or a bundle that only exists today.
Best for Shops that ran the same deal all weekend.
The desk or tech bundle
If your product sits near a laptop, a phone or a home office, bundle it with an accessory. Cyber Monday is known for tech deals, so a bundle like that fits the day.
Best for Gadgets, accessories, home office.
The gift card for late shoppers
A digital gift card never misses a shipping date. Offer one with a small bonus on top for people who don't know what to pick.
Best for The last hours, and into December.
The shipping cutoff
"Order by December 15 for delivery before the holidays." It's true, it's specific, and it keeps selling after the sale ends.
Best for Monday night into December.
The UGC-style unboxing
Someone opens the box and says what they think, in plain words. With Orisu an AI actor can read the script; write it from real reviews.
Best for Reels and TikTok.
The extension (only if it's real)
If you extend the sale by a day, say so with a date. If you don't, don't pretend to. People remember the brand whose final sale came back twice.
Best for Tuesday, and only when true.
Friday to Tuesday, one step at a time.
Planning further back than the weekend? The Black Friday ad ideas guide has an October to November calendar.
- Fri, Nov 27
Black Friday
Lead with the offer: percent off and gift set. Start collecting video viewers and site visitors for Monday.
- Sat to Sun
The weekend
Gift guide and receipt formats. Keep your best Friday ad running and turn off anything that isn't getting clicks.
- Sun night
Switch to Monday creative
Schedule the Cyber Monday ads to start at midnight so they're live when people wake up.
- Mon, Nov 30
Cyber Monday
Notes app in the morning, the online-only extra in the afternoon, ends tonight in the evening. Retarget everyone from the weekend.
- Tue, Dec 1
Switch off, or extend honestly
Pull sale copy on time. Leftover budget goes to retargeting with full-price creative and your shipping cutoff.
Square for the feed. Tall for Stories.
Most people will see your ads on a phone, so make vertical versions of your best ones. Full size table in Black Friday ad templates.
1:1 Square
Facebook and Instagram feed, most other placements
The safe default. The whole ad shows almost everywhere without cropping.
4:5 Vertical feed
Instagram and Facebook feed on phones
Takes up more of the screen than a square. Keep the offer in the middle so it survives a square crop.
9:16 Full screen
Stories, Reels, TikTok
The app puts its own buttons over the top and bottom of the frame. Keep text and the product out of those bands.
One clip, every language you sell in.
Make Monday look different
People have seen your Friday ads for three days. New colours, a new format or a new angle help them notice there's something new.
Say when it ends
"Ends tonight" is vague across time zones. "Ends 11:59 pm ET" isn't.
Put a clip in Stories
A 5-second version of your best static fills Stories and Reels. Make it from the ad that already worked on Friday.
Dub it for other markets
Cyber Monday is used across Europe too. Keep the video and swap the voice-over with a Dub node instead of reshooting. More in ad localization.
Make Monday's ads before Friday.
Open the free Black Friday and Cyber Monday workflow, swap in your product and get the notes app, last chance and four more formats in one run.
100 free credits a month · No credit card · A full run of the pack is about 92 credits
Short answers.
- When is Cyber Monday 2026?
- Monday, November 30, 2026, the Monday after Black Friday (November 27).
- Should Cyber Monday ads be different from Black Friday ads?
- Yes, at least in look. Your audience has seen your Friday ads all weekend. A new format, a Monday-only extra and a clear end time give them a reason to act now.
- What size should a Cyber Monday banner be?
- For ads, 1080 × 1080 or 1080 × 1350 in the Facebook and Instagram feed and 1080 × 1920 for Stories, Reels and TikTok. For an email header, most layouts are around 600 px wide; export at about twice that so it stays sharp.
- Can I make Cyber Monday ads for free?
- Yes. The Orisu Black Friday and Cyber Monday workflow is free to open and clone, and the free plan gives you 100 credits a month with no card. A full run, six statics and two short clips, is about 92 credits.
- Is it too late to make Cyber Monday ads the week before?
- No. A workflow that starts from your product page and one photo takes minutes to run. Testing is what needs time, so run your first version as early as you can.