Six Black Friday ad templates, filled in from your product page.
Each template below is a format that works in a sale feed. Paste your product page, add one photo, and a free workflow fills in all six with your product, your facts and your offer.
What each one is for, and what goes in it.
All six examples are unedited output for one real product page, a kettle, from a single run. Your version uses your photo and your page.
Percent off hero
Big number, product dead centre, one line of copy. Fill in: your real discount, the product photo, the end date if there's room.
Best for Black Friday day, Facebook and Instagram feed.
Gift set
The product boxed or wrapped, with a line about who it's for. Fill in: the product, the kind of person it's a gift for, the offer.
Best for Early November to the weekend, 4:5 feed.
Gift guide page
An editorial page: headline, product, short caption. Fill in: a gift guide title, one or two facts from your product page.
Best for Warm-up weeks, email headers.
Last chance
A deadline ad. Fill in: the exact end day and time, the offer, the product.
Best for Sunday and Cyber Monday, Stories.
Black Friday receipt
Features as line items, the deal as the total. Fill in: three or four features from your page, the offer as the last line.
Best for Products with clear features, feed and Reels.
Cyber Monday notes app
A phone note that reads like a shopping list. Fill in: a handful of list items, your product as the one that's circled.
Best for Cyber Monday, Stories and TikTok.
The right size for each placement.
Make the square first, then the vertical versions of the ads that work. These are the sizes the main platforms ask for.
1:1 Square
Facebook and Instagram feed, most other placements
The safe default. The whole ad shows almost everywhere without cropping.
4:5 Vertical feed
Instagram and Facebook feed on phones
Takes up more of the screen than a square. Keep the offer in the middle so it survives a square crop.
9:16 Full screen
Stories, Reels, TikTok
The app puts its own buttons over the top and bottom of the frame. Keep text and the product out of those bands.
| Placement | Ratio | Pixels | Templates that fit |
|---|---|---|---|
| Facebook and Instagram feed | 1:1 or 4:5 | 1080 × 1080 or 1080 × 1350 | Percent off, gift set, receipt |
| Instagram and Facebook Stories, Reels | 9:16 | 1080 × 1920 | Last chance, notes app, any clip |
| TikTok in-feed | 9:16 | 1080 × 1920 | Notes app, UGC-style video |
| Email header banner | Wide (3:2 or 16:9) | Shown about 600 px wide; export at 1200 px | Gift guide, percent off |
| Instagram post (organic) | 4:5 or 1:1 | 1080 × 1350 | Gift guide, notes app |
Fill all six in one run.
The run itself takes a few minutes. See the full pack, or follow these steps.
Open the free workflow
It has the six templates wired up already. Clone it into a free Orisu account; no card needed. Open the workflow.
Paste your product page
The first node reads the product name, features and tone. Nothing goes into an ad that your page doesn't say.
Add one product photo
A clean shot works best. It goes into every template as the reference, so the product stays as it is.
Check the cost and run it
The price shows next to the Run button before you start. All six statics and two 5-second clips come to about 92 credits.
Review, fix, resize
Look at each ad, re-run any you don't like, put in your real offer, and switch the size to 4:5 or 9:16 for the placements you need.
Getting more out of the templates.
Looking for which angle to lead with? Black Friday ad ideas has twelve, and when to run each.
Edit the templates as text
In the workflow the six formats sit in one text box, one per block. Rewrite a format or add your own and every product you run gets it.
Keep the product photo honest
Use a real photo of the real product. Templates that redraw your product from scratch can change details your customers will notice.
One offer per ad
"30% off" or "free gift wrap", not both plus a code plus free shipping. Put extras on the product page.
Run a whole catalogue
The same canvas can batch over a list of products, so each one gets its own set of six instead of one generic banner for the shop.
Other tools: AdCreative.ai offers a 7-day free trial with 10 credits, and Predis.ai has a 3-day trial that needs a card (both checked September 2026). Orisu's free plan has no time limit and no card. Details in Orisu vs AdCreative.ai and Orisu vs Predis.ai.
A template for every week.
Black Friday is November 27, 2026 and Cyber Monday is November 30. Here's where each template fits.
- Oct 1 to 17
Pick your products and your offer
Choose the two or three products you want to push and get one clean photo of each. Settle the real offer now, even if it's a range you'll narrow later.
- Oct 18 to 31
Make a first batch and test it
Make three or four angles per product, statics first. Run them on a small budget and keep the two that earn clicks. This is the cheapest time to learn.
- Nov 1 to 15
Warm people up
Run gift guide and early-access ads. Turn your best static into a short clip, and build retargeting audiences from video views and site visits.
- Nov 16 to 26
Load the sale
Put the real discount into the ads that won. Make the 4:5 and 9:16 versions, dub or re-voice for other markets, and schedule everything before the week gets busy.
- Fri, Nov 27
Black Friday: lead with the offer
Percent off and gift set formats. A big number, the product in the middle, nothing else competing for attention.
- Nov 28 to 29
The weekend
Gift guide and receipt formats for people still browsing. Retarget anyone who watched a clip or visited on Friday.
- Mon, Nov 30
Cyber Monday: last call
Notes app and last chance formats. Say exactly when the sale ends, in the buyer's time zone.
- Dec 1
Switch it off on time
Pull sale copy when you said you would. Move what's left of the budget to retargeting with full-price creative and your shipping cutoff dates.
Fill in the six with your product.
Open the Black Friday workflow, paste your product page and add one photo. The six statics and two short clips come out of one run.
100 free credits a month · No credit card · A full run of the pack is about 92 credits
Short answers.
- Are these Black Friday ad templates free?
- Yes. The workflow with all six templates is free to open and clone, and the free Orisu plan gives you 100 credits a month with no card. One full run is about 92 credits.
- How is this different from a Canva template?
- A design template gives you a layout to fill in by hand. Here the layout is filled in for you from your product page and photo, and the output is a finished image or clip. You can still edit the text, re-run any ad or change the size.
- What size should a Black Friday Facebook ad be?
- 1080 × 1080 (1:1) or 1080 × 1350 (4:5) for the feed, and 1080 × 1920 (9:16) for Stories and Reels. The workflow makes square ads by default and each step can be switched to 4:5 or 9:16.
- Can I use these templates for an email banner?
- Yes. Most email layouts are around 600 px wide. Pick a wide ratio in the image step if the model you use offers one, or set the square ad next to your headline. Export at about twice the display width so it stays sharp. The gift guide and percent off formats read well in email.
- Does it make up discounts or prices?
- No. Prices and claims only come from your product page. If there's no live offer on the page, the ads say X% OFF so you can put in your real number.
- Can the templates make video too?
- Yes. The workflow turns two of the statics into 5-second clips in the same run. On the same canvas you can add a UGC-style video with an AI actor, product B-roll, or a dubbed version for another market.